{"id":7397,"date":"2025-09-19T10:14:36","date_gmt":"2025-09-19T10:14:36","guid":{"rendered":"https:\/\/jecpublication.com\/?post_type=product&#038;p=7397"},"modified":"2025-09-19T11:02:40","modified_gmt":"2025-09-19T11:02:40","slug":"7397","status":"publish","type":"product","link":"https:\/\/jecpublication.com\/index.php\/product\/7397\/","title":{"rendered":"A Textbook of COMMUNICATION SKILLS"},"content":{"rendered":"<p><strong><strong>ISBN:<\/strong><\/strong> 978-93-6976-177-7 <\/p>\n<p><strong><strong>Authors:<\/strong><\/strong><\/p>\n<p>Miss. Neha S. Vachche<br \/>\nMiss. Shraddha R. Jakkondi<br \/>\nMiss. Sucheta S. Madabhavi<br \/>\nDr. Chetankumar S.M.<br \/>\nMr. Shivanand Kolageri<\/p>\n<p><strong><strong>Total Pages:<\/strong><\/strong> 96<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Textbook of Communication Skills for Pharmacy Students is designed to meet<br \/>\nthe specific needs of budding pharmacists by equipping them with essential soft skills<br \/>\nrequired in professional healthcare settings. Communication is the foundation of<br \/>\neffective pharmacy practice, as pharmacists routinely interact with doctors, nurses,<br \/>\ndentists, physiotherapists, patients, and other healthcare professionals. This book<br \/>\nprovides a clear, structured approach to developing the ability to convey information<br \/>\nconfidently, accurately, and empathetically.<br \/>\nThe content is carefully aligned with the Pharmacy Council of India\u2019s BP105T<br \/>\nCommunication Skills (Theory) syllabus, ensuring that students acquire not only<br \/>\ntheoretical knowledge but also practical competence. Each unit systematically<br \/>\nintroduces learners to the fundamentals of communication-covering verbal, nonverbal, and written communication-while also addressing barriers that may hinder<br \/>\neffective interactions.<br \/>\nStudents will explore diverse aspects such as communication processes, listening<br \/>\nskills, and communication styles, alongside practical skills like interview techniques,<br \/>\npresentations, and group discussions. The book emphasizes both professional and<br \/>\ninterpersonal dimensions, preparing students to become effective team players and<br \/>\nleaders in the pharmaceutical sector.<br \/>\nIn addition, the text highlights the behavioural and attitudinal requirements of a<br \/>\npharmacist, focusing on teamwork, leadership, empathy, and patient-centered<br \/>\ncommunication. Examples, illustrations, and simplified explanations make the<br \/>\ncontent easy to understand, while the inclusion of real-life applications encourages<br \/>\nstudents to practice and refine their skills.<br \/>\nOverall, this book aims to bridge the gap between knowledge and practice, helping<br \/>\npharmacy students develop confidence, clarity, and professionalism in their<br \/>\ncommunication. By mastering these skills early in their academic journey, students<br \/>\nwill be better prepared to contribute meaningfully to patient care, collaborative<br \/>\nhealthcare teams, and the pharmaceutical business environment.<\/p>\n","protected":false},"featured_media":7398,"comment_status":"open","ping_status":"closed","template":"","meta":[],"authors":[],"publishers":[],"product_cat":[207,45],"product_tag":[],"class_list":{"0":"post-7397","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","5":"hentry","6":"product_cat-academic","7":"product_cat-english","8":"entry","9":"has-media","11":"owp-thumbs-layout-horizontal","12":"owp-btn-normal","13":"owp-tabs-layout-horizontal","14":"has-no-thumbnails"},"_links":{"self":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product\/7397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/comments?post=7397"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/media\/7398"}],"wp:attachment":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/media?parent=7397"}],"wp:term":[{"taxonomy":"authors","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/authors?post=7397"},{"taxonomy":"publishers","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/publishers?post=7397"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product_cat?post=7397"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product_tag?post=7397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}