{"id":7549,"date":"2025-11-11T09:01:57","date_gmt":"2025-11-11T09:01:57","guid":{"rendered":"https:\/\/jecpublication.com\/?post_type=product&#038;p=7549"},"modified":"2025-11-11T09:01:57","modified_gmt":"2025-11-11T09:01:57","slug":"pharmaceutical-marketing-management","status":"publish","type":"product","link":"https:\/\/jecpublication.com\/index.php\/product\/pharmaceutical-marketing-management\/","title":{"rendered":"PHARMACEUTICAL MARKETING MANAGEMENT"},"content":{"rendered":"<p><strong><strong>ISBN:<\/strong><\/strong> 978-93-6976-172-2<\/p>\n<p><strong><strong>Author:<\/strong><\/strong> Sumon Majumdar<\/p>\n<p><strong><strong>Total Pages:<\/strong><\/strong> 226<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pharmaceutical Marketing Management is a comprehensive, syllabus-aligned guide crafted for:<br \/>\n&#8211; \ud83c\udf93 B.Pharm 8th Semester Students \u2013 Fully compliant with the latest Pharmacy Council of India (PCI) curriculum, offering exam-focused clarity and conceptual depth.<br \/>\n&#8211; \ud83c\udf93 MBA in Pharmaceutical Management \u2013 Strategic insights into branding, market dynamics, and ethical promotion tailored for advanced learners.<br \/>\n&#8211; \ud83d\udcbc Pharma Sales &amp; Marketing Aspirants \u2013 Field-ready tools, real-world case studies, and campaign strategies to kickstart a successful career.<br \/>\n\ud83d\udcda What You\u2019ll Learn<br \/>\n&#8211; \u2705 Market segmentation, targeting &amp; positioning in pharma<br \/>\n&#8211; \u2705 Product lifecycle management &amp; branding strategies<br \/>\n&#8211; \u2705 Promotional tools, ethics &amp; regulatory frameworks<br \/>\n&#8211; \u2705 Sales force management &amp; territory planning<br \/>\n&#8211; \u2705 Digital marketing trends &amp; patient-centric approaches<br \/>\n&#8211; \u2705 Case studies, mnemonics &amp; visual aids for easy retention<\/p>\n","protected":false},"featured_media":7550,"comment_status":"open","ping_status":"closed","template":"","meta":[],"authors":[],"publishers":[],"product_cat":[208],"product_tag":[],"class_list":{"0":"post-7549","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","5":"hentry","6":"product_cat-pharmacy","7":"entry","8":"has-media","10":"owp-thumbs-layout-horizontal","11":"owp-btn-normal","12":"owp-tabs-layout-horizontal","13":"has-no-thumbnails"},"_links":{"self":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product\/7549","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/comments?post=7549"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/media\/7550"}],"wp:attachment":[{"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/media?parent=7549"}],"wp:term":[{"taxonomy":"authors","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/authors?post=7549"},{"taxonomy":"publishers","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/publishers?post=7549"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product_cat?post=7549"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/jecpublication.com\/index.php\/wp-json\/wp\/v2\/product_tag?post=7549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}